Finally, a Basketball with a Cocktail Shaker Inside of It!

• Wieden+Kennedy turns to Nik Bentel Studio fo a Lebron x Hennessy basketball with a cocktail shaker inside
• The basketball is fully functional, with gold cracks around its exterior and a gold cocktail shaker nestled inside

When LeBron James signs with a new NBA team, everyone pays attention. When LeBron James releases a limited edition cocktail shaker inside of a basketball in partnership with Hennessy designed by Nik Bentel Studio, that’s when we clock in.

Wieden+Kennedy reached out to Nik Bentel Studio for the audacious concept of creating a regulation-size, fully functional basketball that doubles as a vessel for a cocktail shaker. And as a purveyor of impressive albeit ridiculous items, Bentel and his team were more than up for the task.