
How B&W Graphic Lab positioned Bloom’s hand cream as a trendy accessory — The Brand Identity – Home of the Greatest in Graphic & Brand Design
The brief set to B&W Graphic Lab asked the Shanghai-based design studio to position Bloom’s hand cream range as a trendy accessory. The brand’s premise is that hands are like flowers, needing care and patience before they bloom. “The client had previously collaborated with us on a fragrance brand,”…














